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we take direct action to heal the Earth by sharing a percentage of our profits with our carefully selected charity partners. "We have to change today, it is what our Earth desperately needs & what our children deserve" Rajan said to his lifelong friends Shakir & Nafisa in 2019 whilst catching up after another long week taking care of patients in their respective dental practices. We sell ethically sourced, sustainable & re-purposed products which promote wellness & solve day-to-day problems in our society. We are passionate about playing our part in helping the planet heal with the power of wellness & have the vision to create a powerful social movement fuelled by our brand, values, & innovation & to create new & useful products people need from what was once harmful waste.